Buy less, choose well.

BUY LESS, CHOOSE WELL!!

each individual has its own choice, as what we like, is not necessary for others to like. so in that case we can not say that other person's choice is bad or not of that class.

all what is important is that a person should take care of its choice.it can be good or bad for different kind of people but it is definitely good for you.

girls or ladies specially, take care of their style,fashion sense, way of dressing. so for all those ladies who are getting married and are worried for their bridal dresses can totally rely on us,because we can give you the best you deserve on your wedding.

we have many choices for you.

the first one is bridal lehenga that most of the brides prefer

now if you want to look different from other brides,you can prefer different. For that you can buy bridal saree

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the other category we have ethnic suits that rarely comes under bridal suits

An Indian bride is like the actress of a big budget multi-star movie. All eyes are set on her. She is considered the epitome of beauty, elegance and style. Everything about her is so charismatic that hardly anyone can resist to be fascinated by her. However, this takes a lot of planning and preparation from her side. To achieve this look and persona, she is required to make a lot of preparations before hand, such as selection of attire, jewellery and accessories. She also has to pay attention to her personal grooming like her wedding dress,skin and hairdo.

Bridal Lehenga
Other than sari, lehenga is the most preferred wedding attire amongst brides. It is quite an elaborate dress and was initially worn in Rajasthani and Gujarati weddings of India. 


Bridal Saris
Sari is the traditional Indian attire for women. It forms an integral part of the bridal wardrobe as well. Though this attire has been worn by the women of the country since ages, it still maintains its grace and charm. 

Bridal Jewelry
An Indian bride is deemed incomplete without her sixteen adornments and jewelry forms an essential part of these adornments. On the main wedding day, every bride is expected to look her best. 

Bridal Make Up
Wedding is that event in one's life, when the world seems colorful and filled with high hopes for the coming future. It is the stepping stone for a completely new life, which is a mystery and nobody knows what is in store for them. 

Bridal Hairstyles
Hairstyles also play an important role in giving the bride that perfect bridal look. Initially not much attention was paid towards the hair dos. The brides were usually given simple hair styles on wedding like plat, pony and buns.

Bridal Accessories
The bride is the center of attraction for nearly everybody on her wedding. The thing worth noting here is that it's not just her, that people notice. It's her dress, her jewelry, her beauty, her makeup, so on and so forth.

Fashion is a language that creates itself in clothes to interpret reality.

Have you ever checked the meaning of apparel.

NO!

then let me tell you the meaning of apparel first "Apparel is just another word for what you wear. Hopefully the apparel you wear to work — suits and heels — is very different from the apparel you wear on the weekends — pajama pants and bunny slippers."

now we have different categories in apparels.

First we will start with the women clothing:

Women’s apparel 

The women’s apparel includes the following conventional basic categories – 

Outerwear – This includes coats, suits, rainwear, and jackets.

Dresses – This includes one or two piece designs and ensembles (a dress with a jacket or coat).

Sportswear and separates – This include active, contemporary; town-and-country and spectator sportswear like pants, shorts, tops, swimwear, and cover-ups; bathing caps; beach bags; sweaters; skirts; jackets; tennis dresses; casual dresses; pantsuits.

After five and evening cloths – This consists of dressy apparel.

Brides and bridesmaid attire.

Blouses – This includes both dressy and tailored.

Uniforms and aprons – This includes house dresses and sometimes career apparel.

Maternity.

The women’s apparel is divided into several size ranges as follows –

Women’s – This includes even-numbered half sizes 12.5 to 26.5 and straight sizes 36 to 52.

Misses – This includes regular even-numbered sizes 6 to 20, tall sizes 12 to 20, and sometimes sizes as small as 2.

Juniors – This includes regular sizes 5 to 17 and petite sizes 1 to 15.

Petites – This includes regular even-numbered sizes 2 to 16 and junior sizes 1 to 15.

we basically focus on Ethnic Wear

now what is ethnic wear: 

Ethnic wear covers all the Indian traditional category of clothing which are wear by Indian women and men as the sign of their culture. It includes Saree, Salwar Kameez, Lehenga, Kurti for women and Kurta Pajama, Sherwani, Dhoti Kurta for men.

In which we cover all kind of ethnic wear of a 'princes' 

Saree: A sari, saree, or shari is a female garment from the Indian subcontinent that consists of a drape varying from five to nine yards (4.5 metres to 8 metres) in length and two to four feet (60 cm to 1.20 m) in breadth that is typically wrapped around the waist, with one end draped over the shoulder, baring the midriff. There are various styles of sari draping, the most common being the Nivi style, which originated in Andhra Pradesh.

salwar kameez: Shalwar kameez, also spelled salwar kameez or shalwar qameez, is a traditional outfit originating in the Indian subcontinent. It is a generic term used to describe different styles of dress. The shalwar kameez can be worn by both men and women, but styles differ by gender. The shalwar (pantaloons/drawers) and the kameez (body shirt) are two garments combined to form the shalwar kameez.

lehenga: Lehenga or lehnga or Ghagra in Hindi, Urdu, Punjabi, Gujarati and Kashmiri or Pavadai in Tamil, Lacha in Malayalam or Langa in Telugu and Kannada is a form of skirt from the Indian subcontinent which is long, embroidered and pleated. It is worn as the bottom portion of a Gagra choli or Langa Voni. It is secured at the waist and leaves the lower back and midriff bare. In India andPakistan various types of traditional embroidery work are done on lehenga, with Gota patti embroidery being one of popular types for the festivals and weddings.

Fashion Trendz India

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FASHION!! is a popular style or practice, especially in Clothing, Footwear, Accessories, Makeup, Body, or Furniture. Fashion is a distinctive and often constant trend in the style in which a person dresses. It is the prevailing styles in behaviour and the newest creations of textile designers. Because the more technical term costume is regularly linked to the term "Fashion", the use of the former has been relegated to special senses like fancy dress or masquerade wear, while "fashion" generally means clothing, including the study of it. Although aspects of fashion can be feminine or masculine, some trends are androgynous.

INDIA is a country with an ancient clothing design tradition, yet an emerging fashion industry. Though a handful of designers existed prior to the 1980s, the late 80s and the 1990s saw a spurt of growth. This was the result of increasing exposure to global fashion and the economic boom after the economic liberalisation of the Indian economy in 1990. The following decades firmly established fashion as an industry, across India.

Post-independence:Ethnic Revival & Bollywood Fashion.

History of clothing in India, dates back of ancient times, yet fashion in a new industry, as it was the traditional Indian clothings with regional variations, be it Sari, Ghagra choli or dhoti, that remained popular till early decades of post-independence India. A common form of the Indian fashion originates from the Western culture.

Fashion includes a series of sequins and gold thread to attract customers and apply a statement to the Indian fashion community. A famous Indian fashion trademark is embroidery, a art of sewing distinct thread patterns. A way to include the traditional look and create a new fashion statement includes embroidery applied to different dresses, skirts, shirts, and pants to reflect the western culture influence as well as include the Indian tradition. 

 In 1973, Zardozi embroidery was showcased which had its origins in the royal costumes dating back to the Mughal era. This led to the revival of this lost art. In time embroidery became prominent feature of Indian wedding attires, and also one of the biggest fashion exports. This was period of revival, where various organisations, NGOs and indicuals were involved in reviving traditional Indian techniques, in weaving, printing, dyeing or embroidery, including ikat, patola (double-ikat), bandhani (tie & dye) and shisha (mirror embroidery). 

An early trendsetter in fashion was Bollywood (Hindi cinema), where costume designers started experimenting with film fashion in the 1960s. These were soon followed by the mass market. Also situations and themes in Indian cinema became westernised making way for the display of diverse fashion.

Over the years, popular Bollywood trends have been the Madhubala's Anarkali-look with kurtas and churidars in Mughal-e-Azam (1960), purple embroidered sari worn by Madhuri Dixit in Hum Aapke Hain Koun...! (1994), to Rani Mukherji's short kurti-suits in Bunty Aur Babli (2005), Veer Zaara suits and blouses from Parineeta. This comes besides various fashion interpretation of the sari in films like Chandni (1989) with Sridevi, Main Hoon Naa (2004) with Sushmita Sen and Dostana (2008) with Priyanka Chopra, which became fashion trends.

  However, in the recent decades, with  increasing exposure to the West, its    influence is no longer as strong as in the  previous decades, by the 2000s, with rise in  Indian diaspora around the world and the  non-resident Indians, Bollywood continues  to exert far greater influence on the fashion  sensibilities amongst Indians around the world....

Sugyamini: connects with indian tradition

Welcome to the Sugyamini

This company is To provide innovation to our Retail partners through forward thinking and commercial products.
In addition, we are building, enhancing, and supporting the best in class global and national brands as well as entertainment and licensed properties that have made us the industry leader in brand and licensing management.

We take the time not only to actually listen, but endeavor to do whatever it takes to assure we maintain a constant level of satisfaction with all our customers.

Be it Mehandi, Wedding or sangeet the collection covers it all and more with flamboyance. The embellishments, cuts, fits, fabrics, colours and patterns are sure to do one thing- bring the weaver to limelight. Former it brings to them a choice of Indo-Western Suits, lehenga, bridal lehengas and salwar kameez that add glamour to the most special day of their lines. The innovative collection is ideal for every Indian wedding. The innovative and unique colour combinations with designs that reflect the zeal to catch the pioneer position in the ethnic apparel industry

Redefining time and legacy this collection consists of rich crafted works on fine silk material, decorated with attractive paisley motifs, sequins and beads. It has always sought and elevate couture into the perfect blend of ancient tradition, and has constantly complemented the resplendent lifestyle of modern monarchs. Their collection of couture has changed the way india has looked at fashion for women and has defined new trends in women’s dressmaking.

Well, in this section, we will provide you with information on the different kinds of traditional clothing in India, that we provide,


Indian Salwar Kameez

Salwar kameez is the traditional Indian clothing for women. Due to its high popularity in the region of Punjab, shalwar kameez is commonly referred to as Punjabi suit. The fashion of Shalwar Kameez in India is not new. Since the past many few centuries, women have been wearing this wonderful attire.



Indian Sari


Sari is one of the most wonderful dresses worn by Indian women. Infact, when one thinks of a typical Indian woman, the first thing that strikes the mind is a woman clad in sari, who is wearing the solah shringar including bindi, chudi, kajal etc

Lehenga

The bride wears a saree or a lehenga according to the region. Red is considered to be the most auspicious color in among Hindus. While the saree is preferred as the bridal dress in South India, West, East India, most brides of other parts of India prefer Lehenga, Gagra Choli and Odni as bridaldress.

As a result, our customers have come to expect the highest level of quality possible from us. From placing your order, to product consultation, and timely shipping, we deliver our goods and services with the respect and personal attention we feel each and every one of our customers deserves.

Sugyamini: Fashions fade, style is eternal.

Did you know that a saree can be draped in over 100 different styles? That almost 20 meters of fabric is required for a traditional 8 kali lehenga or that it can take up to 6 months to weave one Patola saree? Also, personalities like the Beatles and James Bond have been spotted wearing India's legendary Nehru Jacket. Astounding isn't it?

Traditional Indian clothing has come into prominence once again. Well, if you notice the trends in fashion industry, you'll realize that modern fashion has aped the styling and designing of the bygone eras, the period of royalty, when Maharajas and Ranis used to spend extravagantly on their clothing. Whatever the royals chose to go in for was reminiscent of splendor and luxury. The creative fashion designers of today are in a lookout for ethnic designs that take us close to our cultural roots and remind us of the glorious past.

Let's start from the beginning. When our family and friends abroad talked about missing Indian television - the soaps, the dramas, the news, the hindi movies – it made sense for us. The response was very positive as people felt connected to India, despite the physical distance. We wondered what else people away from home missed…and then it struck us. It was all the small things that make us Indian. Big red bindis, intricate embroideries, hand spun silks, complex cutwork, simple cottons and the mystery of a perfectly draped saree.

Driven by this vision to connect or reconnect Indians to their roots, we travelled across our country to bring together some of the best Indian designers, the finest traditional weaves and the brightest Indian colours. With a handpicked selection of high-end designer wear, hand crafted home linen, exquisite accessories and more, we are a selectively curated marketplace where global Indians can come together to shop, share and fall in love with the best ethnic products our country has to offer.

Like the famous Banyan tree, we hope to spread our roots by delivering the best Indian heritage and culture around the world.

Sugyamini-Trendy Ethnic & Bridal Collections

Sugyamini is a marketplace to "Discover Unique Indian designs on ethnic wears" including Handmade, Natural products,from India.India is a beautiful assortment of diversity reflected in our Clothing, Food, Lifestyle, Language, Music, Books etc. This diversity is so rich and diverse that an attempt to capture it on a single platform was never made. sugyamini is one of them where a girl can buy her royalty of look and Indian tradition just with one click.Sugyamini uses a marketplace model to capture the regional variations of India. We connect local artisans & designers directly to global customers. We believe this journey will not only help artisans of India but also help customers discover and buy products which they otherwise are not able to do today.For all the ladies looking for traditional and wedding dresses, you can totally trust on our brand. As we provide the love of fabric and colour to the bride.Customer delight is our motto. Please write to us directly if you have any feedback, questions, concerns or suggestions.

In addition, we are building, enhancing, and supporting the best in class global and national brands as well as entertainment and licensed properties that have made us the industry leader in brand and licensing management.

We take the time not only to actually listen, but endeavor to do whatever it takes to assure we maintain a constant level of satisfaction with all our customers.As a result, our customers have come to expect the highest level of quality possible from us. From placing your order, to product consultation, and timely shipping, we deliver our goods and services with the respect and personal attention we feel each and every one of our customers deserves.